Sunday, December 16, 2007

Online Marketing and Franchising

 
 

Online Marketing and Franchising are growing on Google. Perhaps people are becoming tired of all the scams and false promises made by the majority of programs out there on the Internet. A simple definition of a Franchise is using a proven system and business model that is known to be successful. This is called duplication and it's of critical importance to note the difference between duplication and delegation.

Duplication is very effective for systems and completely ineffective for human beings. Systems are duplicable, which is understandable because anyone can follow a given set of methods or instructions. Having said that, everyone knows there are no two human beings exactly alike. Hence duplication of another persons efforts are simply not possible. Enter Jaguar Marketing, this is where delegation comes in, the human factor.

Every CEO of a company knows they can't be all things to their business. It makes sense to delegate the things that you don't have the time or expertise to accomplish. This applies equally to a home business owner who is in effect an entrepreneur. Wikipedia defines an entrepreneur as a leader. Scholar R. B. Reich considers leadership, management ability, and team-building as essential qualities of an entrepreneur. This concept has its origins in the work of Richard Cantillon in his Essai sur la Nature du Commerce en Général (1755) and Jean-Baptiste Say (1803) in his Treatise on Political Economy.

A more generally held theory is that entrepreneurs emerge from the population on demand, from the combination of opportunities and people well-positioned to take advantage of them. The entrepreneur may perceive that they are among the few to recognize or be able to solve a problem. In this view, one studies on one side the distribution of information available to would-be entrepreneurs (see Austrian School economics) and on the other, how environmental factors (access to capital, competition, etc.) change the rate of a society's production of entrepreneurs.

A prominent theorist of the Austrian School in this regard is Joseph Schumpeter who sees the entrepreneur as innovator.

 

An entrepreneur is a person who operates a new enterprise or venture and assumes some accountability for the inherent risks. The term is a loanword from French and was first defined by the Irish economist Richard Cantillon. A female entrepreneur is sometimes known as an entrepreneuse.

The newly and modern view on entrepreneurial talent is a person who takes the risks involved to undertake a business venture. In doing so, they are said to efficiently and effectively use the factors of production. That is land (natural resources), labor (human input into production using available resources) and capital (any type of equipment used in production i.e. machinery). A business that can efficiently manage this and in the long-run hopefully expand (future prospects of larger firms and businesses), will become successful.

Entrepreneurship is often difficult and tricky, as many new ventures fail. In the context of the creation of for-profit enterprises, entrepreneur is often synonymous with founder. Most commonly, the term entrepreneur applies to someone who creates value by offering a product or service in order to obtain certain profit. While there is social entrepreneurship in most markets, business entrepreneurs often have strong beliefs about a market opportunity and are willing to accept a high level of personal, professional or financial risk to pursue that opportunity. Business entrepreneurs are viewed as fundamentally important in the capitalistic society.

It's clear to see that successful home business owners are leaders that take charge of all aspects of their business yet don't physically participate in every arena. This is the business model incorporated within the Jaguar Marketing System. Jag is a professional business for business professionals. For more information on a real home business, Contact David Dial.

David Dial
davedial@davedial.com
http://onlinemarketingfranchise.com
Phone: 407-931-1781
Skype: dave4haly

No comments: